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September 26, 2016
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015: Increasing Ticket Sales with Direct Mail Marketing with Laurie Colton

By William Rader | Podcast | No Comments
 Laurie Colton discusses how Venice Theatre uses direct mail to increase their ticket sales. She discusses the type of mailers they use, how much money they spend, their return...
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September 12, 2016
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014: Building a Community with Your Organization with Doug Borwick

By William Rader | Podcast | No Comments
 Doug Borwick discusses the origins of art, how the arts can benefit the community, how to focus more on community engagement, and how to lower the barrier of entry...
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September 5, 2016
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013: Using Yelp to Grow Your Business with Kent Whipple

By William Rader | Podcast | 2 Comments
Kent Whipple discusses his overall strategy of using Yelp to grow Unexpected Productions Improv. He talks about how to create an account, how to get 5 star reviews, how to...
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August 29, 2016
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012: Making Money as an Independent Filmmaker with Tony West

By William Rader | Podcast | No Comments
Tony West explains how having a built in audience increases ticket sales, how he got a sponsor, how he promotes his screenings, and how he makes extra money by selling...
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August 22, 2016
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011: Setting the Right Ticket Prices with Joanne Bernstein

By William Rader | Podcast | One Comment
 Joanne Bernstein discusses how to set ticket prices, ways to upsell tickets, the best ways to offer discounts, and how to add value to tickets. She also explains the...
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August 15, 2016
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010: Writing a Curtain Speech to Build Repeat Patrons with Carol Givan

By William Rader | Podcast | No Comments
Carol Givan shares her curtain speech and breaks it down so that we understand the purpose behind what she says. She also talks about how she builds relationships with her...
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August 8, 2016
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009: How to Get 5 Star Reviews on TripAdvisor with Bill Gladwell

By William Rader | Podcast | One Comment
Learn how Bill Gladwell gets followers on Facebook and Twitter and how he got over 700 hundred five star reviews on TripAdvisor. We also discuss several tools that will save...
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August 1, 2016
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008: Using Your Website and Facebook to Increase Ticket Sales with Josh London

By William Rader | Podcast | No Comments
Josh London talks about how to rank higher in search engines, how to build a better website to increase conversions, why you should use videos to promote your shows, and...
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July 29, 2016
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007: How OKC Improv Built an Audience Through Community Engagement

By William Rader | Podcast | No Comments
Ann-Lisette Caveny discusses how to learn improv and it's benefits, how start an improv troupe and find a venue to perform shows, and how OKC Improv built their audience through...
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July 28, 2016
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006: Creative Marketing Strategies to Sell Out Shows with Joe Diamond

By William Rader | Podcast | One Comment
Joe Diamond discusses why he started a weekly show in his studio, how he builds relationships with the press and got his own radio show, and his clever use of...
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