Carol Jackson discusses 10 ways to make your website patron friendly. She talks in detail about what information you need on your site, how to make navigation easy, and how to make people want to see your shows.
Carol is the co-founder of Minnesota Theatre Love. Carol and her sister Julie started the blog in 2014 with the goal of highlighting all of the amazing theatres in the Twin Cities. In the past three years, they have written over 230 posts about must see shows and marketing strategies. In the 90s, Carol worked in the box offices at the Fitzgerald Theater and Park Square Theatre for over a decade. She is currently a librarian at the Ramsey County Library in St. Paul.